Last week, I officially passed the one year mark for Crafting an MBA. It’s been an amazing year. I had no idea when I started this blog what the reaction would be, or that there was so much of a need. And so I want to say THANK YOU for all your support, for reading, [...]
If you’re like most makers I know, the last few months of the year can mean an increase in sales and a nice little cash cushion for your business. After all, the fourth quarter is when most retail based businesses traditionally turn a profit for the year. But how you spend this extra cash can [...]
A weekly roundup of craft, design, and business related news and links. The Art of the Sale – 5 Essential Elements for Success – Even if you never put your work on sale, you should consider these five tips next time you decide to hold a promotion (or sale!) 19 Entrepreneur Blogs That Will Change [...]
The idea behind Etsy’s new circles and activity feed features is pretty straight forward – to keep tabs on your friends or people whose work you admire. These features greatly enhance the social capabilities of Etsy and can make shopping more fun. But how, as a seller, can you use these features to your advantage? [...]
A very wise woman and financial guru recently mentioned to me that in order for your business to succeed, you should be investing at least 30% of your revenue into marketing your business. Now I think for many people in the early stages of their crafts business, spending that much money on marketing can seem [...]
A weekly roundup of craft, design, and business related news and links. Google Insights Fine Tunes Your Art Website – a great resource for refining your keywords, topics, and tags. How to Enlist Your Network to Support Your Next Big Quest – How to get your network to be a team that helps you with [...]
I recently received this email from CMBA reader Alicia, and because I’m sure it’s something many of you struggle with, I wanted to share it with you: “I have set up my 4 mailing lists as suggested, but the question is, what to put in my newsletters? I already use my blog for introducing new [...]
Last week, Etsy rolled out two brand new site features – circles and activity feeds. As is always the case whenever Etsy launches major changes to the site, reactions were mixed. Some people couldn’t be more excited, while other were concerned that Etsy was just trying to become the next Facebook, and not in a [...]
A weekly roundup of craft, design, and business related news and links. The Most Important Element of Your Marketing Story – How to pull readers into your “story” and keep them coming back. How Does an Artist Develop a Niche? – This doesn’t go into finding who your niche is, but rather cultivating your niche [...]
I think it’s no secret that a lot of crafters harbor dreams of becoming the next great lifestyle brand. I know it’s a dream held by many over at The Creative Empire. I mean, who wouldn’t want to be the next Amy Butler? Or the next Jonathan Adler. Or even the next Martha, minus the [...]
Megan Auman is a designer, maker, educator, and entrepreneur who has built a multi-faceted business around her passion for great design and sustainable business. Her eponymous jewelry line is sold in stores across the US and online. In 2009, Megan founded Crafting an MBA to help designers and makers develop their business skills. In 2011, the site name was changed to Designing an MBA.
Learn more about Designing an MBA.
