Comments on: designing sticky products, part 1

By: Useful Links This Week « Tasha Chawner

Useful Links This Week « Tasha Chawner — Sun, 11 Apr 2010 08:52:45 +0000

[...] with honey!! Read these great posts from Crafting an MBA – Designing a Sticky Product – Part 1 Part 2 Part [...]

By: Back from Surfside Beach, Texas plus Friday Links

Back from Surfside Beach, Texas plus Friday Links — Fri, 26 Mar 2010 00:59:09 +0000

[...] for It @ BAKERY from in-house production to outsourcing, why you should offer microwave classes, designing sticky products, part 1 @ crafting an MBA a short rant about business cards @ White Hot Truth Code for Crafters :: Images [...]

By: designing sticky products, part 2 « craftMBA.com – business thinking for designers & makers

Mon, 22 Mar 2010 16:54:22 +0000

[...] products,” based on ideas from this month’s book club book, Made to Stick. You can read Part 1 here. The Mouse and the Motorcycle book purse by Rebound [...]

By: Nancy LaBerge Muren

Nancy LaBerge Muren — Wed, 17 Mar 2010 17:05:34 +0000

Thank you so much for this information. I will be looking at other Fine Art sites on Etsy that are doing well and see how they are using these 6 criteria. I am trying to make my sites more sucsessful.

Nancy LaBerge Muren

WatercolorByMuren.etsy.com
laberge.etsy.com

By: chandeluse

chandeluse — Wed, 17 Mar 2010 14:42:43 +0000

I’m still not sure how “sticky” can effect Etsy. Most of us are not making Ipod accessories. HOWEVER, I found out that if I write a compelling enough story, AND Have excellent photos, that some buyers will be clamoring for more. Not all stories stick in the heart of buyers, but some DO. I’m looking forward to reading the next article.
I have noticed a lot of sticky on Etsy: Alice, Marie Antoinette, and stamped tags, and French anything. I don’t know why they are so sticky but I think they are. When you get that stuff in the mail, it is oh so paltry compared to what we see in the photos. Back to work.

By: Julie

Julie — Wed, 17 Mar 2010 13:01:46 +0000

Looking forward to next weeks – I’m convinced but not sure how to do it!

Thank you

By: Joanne

Joanne — Wed, 17 Mar 2010 12:03:03 +0000

Hi Megan,
I really enjoyed this article because it has usful information that is concrete, simple, credible and has all the other elements that the “Sticky” book recommended. I will apply these practical suggestions to make my embellished hats, purses and wedding albums more sticky. I loved this entry so much that I’m going to put you in my Favorites and refer to your blog regularly. Thanks!

By: lancerika

lancerika — Wed, 17 Mar 2010 02:06:34 +0000

At the risk of sounding really stupid,How do I make my prints
to be “sticky” ?
really cool article!

By: megan

megan — Wed, 17 Mar 2010 02:02:44 +0000

Jill – there are certainly examples of sticky products on Etsy. but i think it’s important for us to look beyond etsy from time to time to see other examples that work.

Luisa – i think there are different levels of stickyness. perhaps your product won’t be sticky in the sense of coca-cola, but i think you can certainly make a product stickier within its niche

By: terryann

terryann — Wed, 17 Mar 2010 01:54:37 +0000

I am just reading “the tipping point” and on the subject of sticky products…it is a facinating subject … “stickiness is a critical component in tipping.” this is a good article!