By megan on March 19, 2010
Today I’m so excited to finally announce the launch of my very first ebook – The Crafting an MBA Guide to Wholesale and Trade Shows! I’ve been hard at work the last few months putting together this extremely comprehensive guide to selling your work wholesale and exhibiting at trade shows. I’ve taken everything I’ve learned [...]
Posted in ebooks, shows, wholesale |
By megan on March 15, 2010
I truly believe there is no one right business model for makers. One of my goals in starting Crafting an MBA is to present the many options that are available to anyone who wants to build a business designing and making products. No one solution will work for everyone, but hopefully by sharing guest posts [...]
Posted in book club, business basics, business planning |
By megan on March 12, 2010
A weekly roundup of craft, design, and business related news and links: Ten Steps to Becoming the Designer You Want to Be – Print it out, post it on your studio wall, and take it to heart. The Lights Are On, But No One’s Home – Tips to make sure you online business really is [...]
Posted in business buzz |
By megan on March 11, 2010
Today I’m so excited to share this guest post from Emma of Showpony. I love Emma’s work and I’m even more excited about the topic she’s talking about: how to design your products so that you can make them by hand but have them produced for you if demand increases. Thanks for sharing Emma! Hi, [...]
Posted in making + manufacturing |
By megan on March 10, 2010
Whether or not you’re reading along with the CMBA book club, hopefully you saw last week’s post on making your business stick and are thinking of ways to apply these ideas to your business. Its pretty easy to see how the process for making ideas sticky can apply to your marketing efforts, but what if [...]
Posted in book club, product development |
By megan on March 9, 2010
I’ve been hearing a lot of chatter on the internet this past week about copycats on Etsy. These are people who look at someone else’s designs, make them, and then sell them as their own – often at a price that undercuts the original designer. So what can you do if someone steals your designs? [...]
Posted in intellectual property |
By megan on March 8, 2010
Last week I was reading on Dooce about how, when he was younger, Heather’s husband Jon took a class on microwaves with his whole family. Because microwaves were so new that they had to offer free classes to teach people how to use them. This got me thinking, what could you teach your customers that [...]
Posted in marketing + PR, web + social media |
By megan on March 5, 2010
A weekly roundup of craft, design, and business related news and links: Survey Results: Etsy vs. Website – Sommer Designs shares whether her customers prefer shopping on Etsy or her own website. A must read! gold medal worthy craft – Karen of Skylark Studio shares another good role model for craft business – Simon Pearce [...]
Posted in business buzz |
By megan on March 4, 2010
Today I’m excited to bring you a guest post from Leslie Yang of Feisty Elle. Leslie has graciously agreed to share her experience exhibiting at the POOL trade show. Thanks, Leslie! Hi everyone, I’m Leslie Yang, owner and designer for Feisty Elle, a San Francisco-based business offering sustainable jewelry and accessories made from merino wool [...]
Posted in shows, wholesale |
By megan on March 3, 2010
I’m putting the finishes touches on my first ebook, a guide to wholesale and trade shows, so today I thought I’d share another excerpt. While I am adamantly against artificially low prices, there may still be cases where you need to consider lowering your prices to be competitive (or find ways to maximize your profits [...]
Posted in numbers + finances, price |