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people first

people first

I talk a lot about profit here on CMBA, and it’s because I think it’s a conversation we don’t have enough in the crafts community. But since I don’t want you to think I’m all Gordon Gekko, today I want to talk about another deeply held business belief of mine: That the pursuit of profit [...]

how could your local community support you better?

how could your local community support you better?

On Thursday, I’ll be presenting at Ignite Baltimore.  If you’ve never been to an Ignite, it’s a series of short presentations meant to inspire and engage the local community. My presentation is titled Craft as Economic Catalyst, and I’ll be talking about all the ways that craft can help revitalize an economy. But I also [...]

business buzz 9-25-10

A weekly roundup of craft, design, and business related news and links: 9 creative women share secrets to succeeding with Social Media – this is the introduction post for a new series on the blog, Imaginative Bloom, which includes at least two fabulous women whose posts have been featured in this column in the past.  [...]

bicycles, business, and social media

bicycles, business, and social media

I spent the last few days playing hooky to hang out with Laura Crawford and Russ Roca of The Path Less Pedaled.  A little over a year ago, they sold almost all of their belongings in order to tour the US (and eventually the world) by bicycle.  In addition to running Path Less Pedaled, they [...]

business buzz 9-18-10

A weekly roundup of craft, design, and business related news and links: 8 Good Reasons for Using Guest Bloggers – refresh your blog, your readers, and your creativity by using guest bloggers 8 Useful Ideas To Help With Blog Content – some more ways to keep your blog fresh 4 Ways to Use Twitter to [...]

does location matter?

does location matter?

Does it matter where you’re running your crafts business from? This is a question I’ve been asking myself a lot as I make the long commute to my twice a week teaching job, send packages to places no where near my home, and contemplate trying to convince someone to move to my area to work [...]

this is handmade – does this kind of marketing really help us?

this is handmade – does this kind of marketing really help us?

Last week, a new website spread across the crafts community.  this is handmade features 5 minute videos of crafters engaged in some very tedious activities. In addition to the videos, the site features the following text: “IF YOU CAN’T SIT THROUGH 5 MINUTES OF MIND-NUMBINGLY BORING ASS HANDWORK, THEN YOU DON’T GET TO WHINE ABOUT [...]

business buzz 9-11-10

A weekly roundup of craft, design, and business related news and links: Legal Resources for Starting an Art Business in the U.S. – you may be selling your work, but are you doing it legally? Why Your Website is More Valuable Than Facebook – yes, Facebook is an important tool for growing your business, but [...]

last chance to register!

last chance to register!

Just a quick post today to remind you that the Marketing for Makers (and designers, crafters, and artists too) e-course starts on Monday!  Which means registration closes on Sunday!  There are only a few spots left, so if you want to learn how to market the heck out of your crafty business (just in time [...]