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network like a rock star

A colleague recently mentioned to me that she polled some business students and the number one thing they wanted to learn was networking. I was a little surprised by this! Who needs to learn to network? I grew up with a business owner father who was capable of talking to anyone, anywhere. He’d always come [...]

stop worrying about SEO

Is worrying about SEO getting in the way of engaging with your customers? In today’s video, I give you permission to stop worrying about SEO. SEO stands for Search Engine Optimization, and it simply means making changes and creating content for your site to rank higher in Google. And while certain types of businesses can [...]

promoting your products on pinterest

promoting your products on pinterest

I’ve been hearing (and talking) a lot about Pinterest. This new hot social media platform is proving to be a great traffic generator for visually-based businesses. (Like ours.) But I’ve also been hearing plenty of questions about Pinterest’s guidelines against self-promotion and if there’s still a way to use it to promote your work. Which [...]

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4 steps to your best business year

I don’t know about you, but I’ve got some big goals for my business for 2012. In fact, I’m planning on making 2012 my best business year yet. But I’m not just hoping it will happen. I’m putting a plan in place to help me achieve my goals. If you’re planning on making 2012 your [...]