business growth

4 steps to your best business year

I don’t know about you, but I’ve got some big goals for my business for 2012. In fact, I’m planning on making 2012 my best business year yet. But I’m not just hoping it will happen. I’m putting a plan in place to help me achieve my goals. If you’re planning on making 2012 your [...]

taking action + taking great photos

Do you consume lots of business learning but don’t always take action?  In today’s video, I discuss why reading a book, taking an e-course, watching a video, or any other type business learning isn’t useful unless you take ACTION. In the video, I mention a previous post, Image is Everything, where I talk about the [...]

you’ve got to spend big money to make big money

I’m currently in St. Paul for BlogHer Handmade and The Creative Connection.  Yesterday, I had the pleasure of speaking on a panel with three lovely ladies – Tara, Anne, and Alicia. Our topic was Craft + Money: Intermediate to Advanced Techniques for Monetization, and you can check out the live blog transcript here. We had [...]

hiring an employee for your home-based business

If your business has run into a production ceiling, than you’re likely thinking about hiring an employee.  But if, like me, you work from home, the idea of bringing a stranger in can make you feel more than a little uncomfortable. When you work from home, the balance between business and personal life can already [...]

growth, ceilings, and scalability

Many of you probably harbor dreams of growing your business.  I say dreams because, for many, your business seems stuck at a certain level.  In order to grow your business beyond it’s current level, you have to first identify what is holding your business back from growth. I think a lot of crafts businesses tend [...]

guest post: finding a virtual assistant

After my post on hiring your first employee, I got a lot of questions about the other employment scenario I mentioned – VAs.  So I asked Carrie Keplinger, VA extraordinaire and forum moderator for The Creative Empire, to share what a VA is and how hiring one can benefit your business.   Thanks, Carrie! Lots [...]

guest post: Four Things You Should do Before Turning Your Passion into Your Full Time Job

While I wrap things up at the New York Gift Fair today, I’m excited to share this guest post from Regina Morrison of Acute Designs. A little over a year ago, I was stuck in a mind numbing job and needed a creative outlet so I started a small handmade accessories business.  I initially thought [...]

how do you know when it’s time to hire your first employee?

how do you know when it’s time to hire your first employee?

This week, I took a big step in my business, and hired my first employee. It’s actually been a long time coming, as I’ve been waiting for Amy, who will take on the role of production manager, to finish grad school. It’s a big step, but I feel absolutely certain it’s the right step for [...]

3 steps for building a lifestyle brand

3 steps for building a lifestyle brand

I think it’s no secret that a lot of crafters harbor dreams of becoming the next great lifestyle brand. I know it’s a dream held by many over at The Creative Empire. I mean, who wouldn’t want to be the next Amy Butler? Or the next Jonathan Adler. Or even the next Martha, minus the [...]

craft as economic catalyst

Back in September, I presented at Ignite Baltimore about how craft can help boost our economy.  Now that the video is available, I get to share it with all of you.  Enjoy! PS. I’d love to hear your thoughts in the comments!