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Designing an MBA

Business thinking for designers and makers.

Category: price

  • Artists and makers, it’s time to stop exploiting our own labor.

    Last month, I taught a pricing workshop in Tennessee, and when I asked one of the participants what she used as her hourly rate (translation: what she’s paying herself) she responded with $10. Now in all my years of teaching pricing, I shouldn’t have been surprised by her answer. It’s so common to see artists…

  • What product photography has to do with pricing

    Over the past month or so, my time has been consumed by two seemingly unrelated projects: launching my pricing spreadsheets and promoting my class Market Your Selfie. And for a moment, and despite knowing better, I started feeling like I was doing something wrong. I was having thoughts like “maybe my teaching business would be…

  • Is it time to move off of Etsy? Some thoughts on the Etsy strike, worker exploitation, and pricing for profit.

    If you’ve been on social media this week, you may have noticed posts about an Etsy Seller Strike. Etsy sellers are boycotting the platform this week to protest Etsy’s latest round of fee increases. Not surprisingly, I have a lot of thoughts on this, so I went ahead and created this video:   View this…

  • How do you handle friends and family asking for discounts on your art (or craft)?

    The friends and family discount.  As artists and makers, this one can cause a real thorn in our side.  What started as a way for big corporations to run a sale that doesn’t sound like a sale has now created an expectation that we, as small business owners, should discount our work for those closest…

  • Your price communicates your work’s value

    When I held the Alignment Retreat last week inside Artists & Profit Makers, not surprisingly, we ended up talking a lot about price.  I say not surprisingly because in all my years of working with artists and makers, I’ve found that when creatives are feeling burnt out in their businesses, it is often because they…