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There’s more to marketing than Instagram and Pinterest
Read more: There’s more to marketing than Instagram and PinterestBased on the responses to my last post, it’s pretty clear that many of you are feeling the same way I am, especially when it comes to Instagram. Someone even responded to my email with, “I totally agree, so now what do we do?” And since my last post was fairly short on advice, today…
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Artists and makers, it’s time to stop exploiting our own labor.
Read more: Artists and makers, it’s time to stop exploiting our own labor.Last month, I taught a pricing workshop in Tennessee, and when I asked one of the participants what she used as her hourly rate (translation: what she’s paying herself) she responded with $10. Now in all my years of teaching pricing, I shouldn’t have been surprised by her answer. It’s so common to see artists…
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What product photography has to do with pricing
Read more: What product photography has to do with pricingOver the past month or so, my time has been consumed by two seemingly unrelated projects: launching my pricing spreadsheets and promoting my class Market Your Selfie. And for a moment, and despite knowing better, I started feeling like I was doing something wrong. I was having thoughts like “maybe my teaching business would be…
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Is it time to move off of Etsy? Some thoughts on the Etsy strike, worker exploitation, and pricing for profit.
Read more: Is it time to move off of Etsy? Some thoughts on the Etsy strike, worker exploitation, and pricing for profit.If you’ve been on social media this week, you may have noticed posts about an Etsy Seller Strike. Etsy sellers are boycotting the platform this week to protest Etsy’s latest round of fee increases. Not surprisingly, I have a lot of thoughts on this, so I went ahead and created this video: View this…